Master in Digital Marketing Management – UPF-BSM Acquire specialized knowledge to manage the digital marketing of your organization. Course on e-Marketing at CEF.- Center for Financial Studies To learn about E-Marketing, identify the strategies, their implementation and their success stories Maribel Rodríguez has been appointed as the new Marketing and Sales Director of the British hotel chain Travelodge , with responsibilities in the markets of Portugal and Spain. The Travelodge chain has trusted Maribel Rodríguez for this responsibility, with the aim of leading the expansion of this British brand in the Iberian market and designing the corresponding Marketing strategy that places the company in a competitive position in both Spain and Portugal.

The Travelodge firm is located within the segment of Finland WhatsApp Number List cost tourist services. These types of challenges are not new for Rodríguez, since throughout his career he has held various leadership positions within the field of Marketing and linked to the tourism sector. Already in November 2006, the low-cost airline Ryanair appointed Maribel Rodriguez as Director of Sales and Marketing in Spain and Portugal for her accumulated experience in the airline sector, in which she had previously worked for companies such as GB Airways, British Airways or EasyJet franchise .Travelodge has opted for an ambitious Marketing planw hich will lead the chain to growth in Spain with which it will add more than 9,000 rooms in 100 hotels distributed in the country by 2020. The project sees the creation of 2,000 jobs and an investment of more than 1,000 million euros.

The Travelodge firm is located within the segment of low cost tourist services. These types of challenges are not new for Rodríguez, since throughout his career he has held various leadership positions within the field of Marketing and linked to the tourism sector. Already in November 2006, the low-cost airline Ryanair appointed Maribel Rodriguez as Director of Sales and Marketing in Spain and Portugal for her accumulated experience in the airline sector, in which she had previously worked for companies such as GB Airways, British Airways or EasyJet franchise .Travelodge has opted for an ambitious Marketing planw hich will lead the chain to growth in Spain with which it will add more than 9,000 rooms in 100 hotels distributed in the country by 2020. The project sees the creation of 2,000 jobs and an investment of more than 1,000 million euros.

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