ACL Direct Promo · We know about Relationship Marketing We are experts in loyalty and incentives · We like to create unique experiences IMF Business School · Masters in Marketing and Digital Communication Become a professional with the best school to study digital marketing in person or online Google just launched Boost, an advertising service based on the location of local business ads. Developed on Google Places, this new service has been launched initially as a beta for the cities of San Francisco, Houston and Chicago, although it will soon be extended to even more cities and locations.

Through this new Cuba Email List Google intends to promote “local sponsored ads” that are shown in the results when users search for local companies or services both through the search engine itself and on Google maps. For example, if the user performs a certain search using keywords such as restaurants next to the city name, the sponsored ads will show relevant and related local advertising. These advertisements may contain different informational data such as the name of the company, business address and telephone number, as well as other data intended for the consumer, also including a new star rating system and the number of user comments and its corresponding marker on the map. This new strategic move by Google is considered an offensive against the recent advertising service based on Facebook Places, which in comparison seems to detonate a great difference and advantage in terms of performance and level of relevance for Google’s new local advertising service.

The war for local advertising begins here a new battle that seems to tip the balance again in favor of the network giant, in its quest to continue increasing its dominance over the online advertising market. relevant and related local advertising. These advertisements may contain different informational data such as the name of the company, business address and telephone number, as well as other data intended for the consumer, also including a new star rating system and the number of user comments and its corresponding marker on the map. This new strategic move by Google is considered an offensive against the recent advertising service based on Facebook Places.

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